Ushikura-jinja Shrine is described as the shrine of the Koto Myojin (great god) in Furugori in a work from the Nara Period (710-794) called Wamyo Ruijisho. The name ”Ushikura” comes from a story about a god called Ushi who collected and kept tributes in a storehouse (kura). When Prince Yamato Takeru set off on an expedition to the east, the shrine was built on the land where the storehouse had been.
A three-day festival held in early September of each year is one of the three major festivals in the Gunnai Region. The festival has been held to give thanks for the autumn harvest to five farming gods, including Susanoo-no-Mikoto, worshipped by local residents from ancient times.
On the first day of the festival, scores of portable shrines are gathered from each area in Uenohara and paraded through the town. The festival attracts crowds of visitors. Two large floats are also featured, and the festival reaches its climax at twilight on the 2nd day when these two floats pass each other.


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